demographic profiles

demographic profiles

Audience breakdowns based on various characteristics such as age, sex, income and education.

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Part of Speech: noun
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Industry/Domain: Advertising
Category: Billboard advertising
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Related terms

demographic

Biology; Marine biology

Referring to numerical characteristics of a population (e.g., population size, age structure).

demographic

Zoology; Zoological terms

A characteristic used to describe some aspect of a population and that can be measured for that population, such as growth rate, age structure, birth rate, and gross reproduction ...

demographic

Health care; Insurance; Managed care; Health insurance

Information about health plan member’s names, addresses, dates of birth, and phone numbers.

profiles

Construction; Siding

The actual siding panels are called profiles. Some commonly sized profiles are D4, D5 and Dutchlap.

profiles

Insurance; Medicare & Medicaid

Data segregated by specific time period (e.g. quarterly, annually) and target area (e.g. facility, State) for the purpose of identifying patterns.

billboard

Advertising; Billboard advertising

A large outdoor advertising structure.

frame

Advertising; Billboard advertising

A static display screen on an LED display, or a metal attachment around the edges of a poster face.

wavelength

Advertising; Billboard advertising

The distance in a periodic wave between two points of corresponding phases. The LED's wavelength determines its color.

vinyl

Advertising; Billboard advertising

A single-sheet substrate on which an advertising message is rendered by computer production. Vinyl is primarily used on the face of bulletins & Premiere products.

exposure

Advertising; Billboard advertising

The reasonable opportunities for advertising to be seen and read.

transition

Advertising; Billboard advertising

A visual effect used on an LED display to change from one message to another.

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