ոչ գնային մրցակցություն

ոչ գնային մրցակցություն

Trying to win business from rivals other than by charging a lower price. Methods include advertising, slightly differentiating your product, improving its quality, or offering free gifts or discounts on subsequent purchases. Non-price competition is particularly common when there is an oligopoly, perhaps because it can give an impression of fierce rivalry while the firms are actually colluding to keep prices high.

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Ipar/Tárgykör: Economy
Kategória: Economics
Company: The Economist
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մրցակցություն

Business services; Marketing

Sales promotions that encourage consumers to buy a product or service for the opportunity to have a chance of winning a prize.

մրցակցություն

Business services; Marketing

Products or services that can replace one's own product or service without a loss to the customer.

մրցակցություն

Economy; Economics

The more competition there is, the more likely are firms to be efficient and prices to be low. Economists have identified several different sorts of competition. Perfect ...

վարկանիշ

Economy; Economics

A guide to the riskiness of a financial instrument provided by a ratings agency, such as Moody’s, Standard and Poor’s and Fitch IBCA. These measures of credit quality are mostly ...

նորմավորում

Economy; Economics

Although economists say that rationing is what the price mechanism does, what most people think of as rationing is an alternative to letting prices determine how scarce economic ...

իրական փոխարժեք

Economy; Economics

An exchange rate that has been adjusted to take account of any difference in the rate of inflation in the two countries whose currency is being exchanged.

իրական տոկոսադրույք

Economy; Economics

The interest rate less the rate of inflation.

անկում

Economy; Economics

Broadly speaking, a period of slow or negative economic growth, usually accompanied by rising unemployment. Economists have two more precise definitions of a recession. The first, ...

շահաբաժին

Economy; Economics

A payment of income by a company to its shareholders.

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